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Research guides

Marketing

Research Guides

Marketing

Marketing 3.0: From Products to Customers to the Human Spirit

Kotler, Philip. (Wiley, 2010)
McNichols Campus Library
HF 5415 .K68 2010

MarketingCharts

Marketing Charts, Watershed Publications.

Next Evolution in Marketing: Connect with Your Customers by Marketing with Meaning

Gilbreath, Bob. (McGraw-Hill)
HF 5415 .G467 2010

Sensory Marketing: Research on the Sensuality of Products

(Routledge, 2010)
HF 5415 .S3696 2010
Scholarly Articles + Databases Research Guides New in the Library Journals Career + Professional
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