Marketing
Research Guides
Pricing
The Art of Pricing: How to Find the Hidden Profits to Grow Your Business
Mohammed, Rafi. (Crown Business, c2005)McNichols Campus Library
HF 5416.5 .M64 2005
Critical Concerns in Transfer Pricing and Practice
Abdallah, Wagdy M. (Wagdy Moustafa). (Praeger, 2004)McNichols Campus Library
HD 62.45 .A237 2004
Free: The Future of a Radical Price
Anderson, Chris. (Hyperion, 2009)McNichols Campus Library
HF 5415 .A6197 2009
Price and Nonprice Rivalry in Oligopoly: The Integrated Battleground
Kuenne, Robert E.. (St. Martin's Press, 1998)McNichols Campus Library
HD 2757.3 .K838 1998
Price of Everything: Solving the Mystery of Why We Pay What We Do
Porter, Eduardo. (Portfolio Penguin, 2011)HG 223 .P67 2011
Priceless: The Myth of Fair Value (and How to Take Advantage of It)
Poundstone, William. (Hill and Wang, 2010)McNichols Campus Library
HF 5416.5 .P66 2010
Pricing Decisions in the Euro Area: How Firms Set Prices and Why
(Oxford University Press, 2007)McNichols Campus Library
HF 5416.5 .P7315 2007
Pricing for Profitability: Activity Based Pricing as a Weapon
Daly, John L. (John Lawrence). (Chichester : Wiley, 2001)McNichols Campus Library
HF 5686 .C8 D215 2001
Pricing on Purpose: Creating and Capturing Value
Baker, Ronald J.. (J. Wiley, c2006)HF 5416.5 .B344 2006
Smart Pricing: How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profitablity
Raju, Jagmohan Singh. (Wharton School, 2010)McNichols Campus Library
HF 5416.5 .R35 2010
Transfer Pricing Methods: An Applications Guide
(Wiley, c2004.)McNichols Campus Library
HD 62.45 .T7294 2004
Videos DVDs
Pricing Issues [videorecording]
(Films for the Humanities & Sciences, c1996)McNichols Campus Library
HF 5416.5 .P732 1996
Winning the Profit Game: Smarter Pricing, Smarter Branding
(McGraw-Hill, c2004)McNichols Campus Library
HF 5416.5 .W565 2004
eBooks
Price Is Wrong : Understanding What Makes a Price Seem Fair and the True Cost of Unfair Pricing
Maxwell, Sarah.You must log into the ebrary database to access this book from off campus.
Winning the Profit Game: Smarter Pricing, Smarter Branding
Docters, Robert G.; Reopel, Michael R.; Sun, Jeanne-Mey;.You must log into the ebrary database to access this book from off campus.
You must log into the ebrary database to access this book from off campus.
Art of Pricing : How to Find the Hidden Profits to Grow Your Business
Mohammed, Rafi.You must log into the ebrary database to access this book from off campus.